Back in the 80’s and 90’s, KODAK grew to become a giant in the photography industry with the manufacturing of photo materials and owning photo labs in many cities across the world.
With the advent of digital cameras and evolution of mobile phones, the potential of analog photography devices and materials began to dwindle and gradually, KODAK films and other materials soon became irrelevant and they disappeared into thin air.
But here’s the good news: KODAK is re-inventing. Yes they are bouncing back!
They are taking advantage of a new U.S government policy to retool, repurpose and maximize technology to play big in the pharmaceutical industry- their new found opportunity.
So what lessons can you learn from KODAK?
What opportunities can you find and maximize?
How best can you retool your products and repurpose your services to be relevant to the market?
Now is the time to re-think, re-strategize and bounce back to your greatness.
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